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Importance of Storyboard in Developing an Animated Video

If you’d like to create an animated video for your brand, there’s one step you should never skip when realising your vision.

You need a storyboard.

What is a storyboard?

A storyboard is a visual representation of your script. It’s a document that shows the narrative flow of your video, scene by scene.

A storyboard is like a map. And who would embark on a road trip without a map?

  1. It’s the easiest way to share your vision

Since a storyboard is visual, it simply makes it easier to explain your idea for the video to other people in the production team.

With a storyboard at hand, you can show everyone how your animation will be mapped out and what it will look like, helping others to understand your idea and the narrative flow of the video.

  1. That’s how you learn whether your idea works

Storyboarding is an essential part of producing an animated video because nothing reveals better whether a concept works or not than a storyboard.

Storyboards also help to check whether the narrative in the script makes sense once it’s translated into a series of visual shots. Storyboards are critical for validating the central concept behind the video, but also for determining the direction the production team should take.

  1. Storyboards help to make the most of your budget

Time is money. And it takes time to put a storyboard together. But that investment will bring you plenty of returns later on. You’ll not only save time on explaining your vision to the stakeholders but also develop a comprehensive production plan that will make the entire video creation process smoother.

If the animated video is complicated, it will take a lot of time and a larger budget to produce. That’s why it’s smart to have the client approve the storyboard before beginning the production phase.

  1. You’ll be able to identify problems at an early stage

Another benefit of using a storyboard is that you will get the opportunity of detecting problems at the very first stages of production.

  1. It makes the production process smoother

All in all, a storyboard is a plan for the entire production. Storyboarding forces teams to consider the video project from many perspectives and allows them to accurately predict the production time and costs required for getting the results the client wants.

Smart animation studios know that a storyboard is the best starting point for a video production project.

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