social media marketing

11 Powerful Best Practices to Optimize Facebook Video Ads

Facebook video ads are a scalable way to reach a huge pool of potential customers. Over the years, Facebook has added new video formats, like live streaming, interactive video, and dynamic vertical video formats. But navigating these changes, and competing in this crowded space takes strategy. So, how do you make video ads that convert? We’ll show you how to optimize ads on Facebook with 11 best practices. 1. Keep It Short and Focused If you’re asking...

October 28, 2022

Aishwarya

4 tips for sharing video on LinkedIn

Unfortunately, the spray and pray method doesn’t work on social media. Publishing video content without a detailed plan behind it only leads to misery. You haven’t taken the time to make your video impressive for your audience. Why should they bother to watch it? 1. Optimise for mobile viewing Think about how often you use your mobile phone to surf the internet. The chances are, it’s an activity that you complete daily. Your audience is the same! In...

March 1, 2022

Aishwarya

social media marketing, Video studio

8 Little Tricks To Achieve The Best Results In Facebook Live Stream

The launch of Facebook Live streaming back in 2015 heralded the beginning of a new era in communication for people and businesses. While other social media platforms have since jumped on the bandwagon, Facebook was the first major platform to let you speak to your customers live through video with Facebook Live Stream. Facebook Live Stream Strategies for Businesses While a professionally produced video is more polished and more versatile, Facebook Live streams have their...

February 23, 2022

Aishwarya

social media marketing, Video studio

Finding Social Media Content Ideas – A Proven System

Do you feel tons of pressure to pump out lots and lots of content on social media? So much so that you feel like you're often just run out of ideas? By the end of this article, I promise you, you will have solved that problem with a system that you can repeat over and over again. Coming up with all of these story ideas is very, very difficult, but there is an endless...

January 14, 2021

Aishwarya

social media marketing

Social Media Marketing Strategy in 5 Steps

In order to get people to buy our products and services, we have to build trust. But how do you do that online? We're going to show you how by building a buzz plan. We want to learn how to build buzz and excitement so that when we go to sell our products and services, people buy. These five steps are going to walk you through the process so you can have a robust...

January 14, 2021

Aishwarya

social media marketing

How to Skyrocket Your Organic Reach on Facebook

How do you increase your organic reach on Facebook? This is a question marketer often ask as Facebook continues to change the algorithm and make it more difficult for us to reach our audience. Facebook remains one of the most important channels for marketers today, and it is vital that we understand what works and what doesn't. That is what we'll be talking about in this video today. Organic reach on Facebook is...

January 14, 2021

Aishwarya

social media marketing

How to Run a Successful Instagram Contest or Giveaway

So, you want to run a contest on Instagram? There's a right way, and there's a few wrong ways. In this article, we're going to show you the things you need to do to run an Instagram contest properly, and stay away from the Instagram police. Stick around. Contests are a great way to reach your audience, reward them for participating with your content, and reach a whole new pool of followers. But there...

January 13, 2021

Aishwarya

Instagram Marketing, social media marketing

Instagram Stories Hacks to Give You Creative Edge

We all know the basics of Instagram Stories. But what are the secrets that only the pros know? That's what going to be sharing in this article. The biggest hacks and tricks that are going to give your Instagram Stories that creative edge. Have you ever been watching Instagram Stories and thought, how do they do that? I didn't know that feature existed. In this article, I hope to give you the tools that...

January 13, 2021

Aishwarya

Instagram Marketing, social media marketing

How to Optimize Instagram Posts for More Engagement

Are you working hard to create content on Instagram and just feeling like your content isn't going where you want it to go? We're going to look at various components of an Instagram feed post and how to optimize each one to get you better results. I'm going to share with you some of my favourite tips for creating consistently branded content that your audience will immediately recognize as yours. So, the first thing...

January 12, 2021

Aishwarya

Instagram Marketing, social media marketing

How to Generate Leads with Instagram Stories

How do I generate leads using Instagram Stories? Don't I need the Swipe Up feature and can't I only have that if I have 10,000 followers? There are some very easy ways to generate leads even if you don't have 10,000 followers yet. Today I want to talk to you guys about some strategies and tools that you should be using to generate leads on Instagram Stories so that you can create a community...

January 12, 2021

Aishwarya

Instagram Marketing, social media marketing